Linktree vs Utobo: Complete Comparison Guide for Creators & Solopreneurs 2025
By utobians
October 6, 2025
As creators ourselves, we often get asked: "Do I need Utobo, or will Linktree do the trick?" It's a fair question, and we want to give you the most candid, inside-out comparison—because picking the right tool early can save you hours (and headaches) as you scale.
Why Even Compare Linktree and Utobo?
Linktree is everywhere. It's the go-to link-in-bio tool for influencers and creators. If you only need a quick, simple page to organize all your online links and make your bio look sharp in seconds, Linktree really is hard to beat.
But from our experience (and the journeys of many in the Utobo community), there comes a point where sharing links just isn't enough. That's when creators start asking:
"How do I create and sell my own content, build my email list, and automate my online business—all in one place?"
That's the moment Utobo was built for.
Quick Comparison at a Glance
| Feature | Linktree | Utobo |
|---|---|---|
| Who It's For | Beginners, influencers, multi-link needs | Coaches, course creators, solopreneurs |
| Main Focus | Sharing links, branding | Selling, automating, and growing your business |
| Course Tools | None | Full modular course & product builder |
| Monetization | Basic tips/shop links | Checkout, coupons, bundles, automation |
| Integrations | 30+ major content/social tools | Stripe, Zoom, Google Analytics + Zapier (5000+ apps) |
| Ease of Use | Easiest in category | Simple to start, depth as you grow |
We'll Be Honest: What Linktree Does Better
✨ Linktree Strengths
- Unmatched Simplicity: The fastest way to build a shareable page for all your social links
- Universal Adoption: Most creators start here—it's familiar and trusted
⚠️ Linktree Limitations
- No way to actually create or deliver your own content
- Basic monetization—just tips or simple shop links
Where Utobo Steps In
We built Utobo to go beyond sharing and into selling + automating for solopreneurs.
Full Product & Course Creation
Design, deliver, and manage digital products or courses with videos, resources, and assessments—all from your dashboard.
Seamless Monetization
Accept payments via Stripe, run email campaigns, and create coupons or bundles—without stacking multiple tools.
Scale With You
Whether you're selling 1 product or 100, Utobo's features (including Zapier integration) grow with your ambition.
We'll admit: if you just want to share links, Linktree's simplicity wins. But when you're ready to monetize your skills and automate your business, Utobo is where solopreneurs graduate.
What Are Your Real Needs?
🔗 Just Want a Central Hub?
Go with Linktree if your main goal is putting all your links in one sleek place and analytics are all you care about.
🚀 Want to Build, Sell, and Automate?
Use Utobo if you're ready to turn your expertise into a real business.
With Utobo, You Can:
- Host and market online courses, coaching, or digital products
- Send automated newsletters and launch emails
- Accept payments, run marketing campaigns, and offer bundles
- Connect seamlessly with your existing tools
Pricing Comparison
| Plan Type | Linktree | Utobo |
|---|---|---|
| Free tier | Yes; basic features | Yes – $0, transaction-based (10% fee) |
| Paid (entry) | ~$5–10/month | Pro : $16/month (billed yearly), 0% fee, 10 products, 10K emails/mo |
| Paid (premium) | $9–15/month | Max: $80/month (billed yearly), 0% fee, 100 products, 100K emails/mo |
Linktree: Cheapest link hub. Utobo: The all-in-one business tool built specifically for solopreneurs.
Our Honest Recommendation
If you're just starting out, or only need to organize social links and watch traffic, Linktree is a great place to begin.
But once you want to create your own products, automate your funnel, and turn your link-in-bio into a true business—Utobo is here to carry you further.
Our mission is to support that "aha moment"—when you're ready to turn your experience into impact and income, without juggling a dozen SaaS subscriptions.
Start Your Journey with Utobo →
